Overview
Roughly twenty teams of three to five students will be selected to participate in the first round of the SOM 498 case competition. These teams will analyzed a pre-selected case and prepared a 15 minute oral presentation that identifies the key issues and provides recommendations for improving the company's competitive position. Teams will compete for points awarded for criteria as published by SOM faculty. Panels of community business professionals will judge student presentations and responses to questions. The top four teams will be selected to participate in the final round of presentations.
SOM 498 Course Description
The SOM 498 case competition is a major component of SOM 498 Capstone Course: Advanced Business Models. This capstone course is an advanced integrated exploration of business models and industry dynamics. Students integrate the specific core concepts-the principles of accounting, information systems and operations management, finance, management, and marketing-learned up to this point in the Mason School of Management to identify and assess competition, strategies, and competitive advantage. Students also learn traditional strategic management concepts including: the strategy process, the role of top management, resources and capabilities, industry and competitor analysis, competitive scope, strategy implementation, and innovation and growth. Understanding how the various functional areas fit together and determining the performance of the firm is the essence of this capstone course.
Contact
For more information on the SOM 498 case competition, please contact:
Mahesh Joshi, Associate Professor of Management, mpjoshi@gmu.edu, 703-993-1761
For more information on sponsorship opportunities, please contact:
Mahesh Joshi, Associate Professor of Management, mpjoshi@gmu.edu, 703-993-1761